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Home> Business > Diploma of Marketing and Communication
Envirotech Education
Envirotech Education was established in 2008, and is committed to the delivery of high quality courses as well as developing the skill set of each student and faculty member we have. Envirotech Education is an Australian Registered Training organization (RTO 31871) registered by the Australian Skill Quality Authority (ASQA) for delivery to domestic and international students (CRICOS Provider 03094J).

Diploma of Marketing and Communication

Byron Bay , Gold Coast
DURATION
58 weeks full time
STUDY MODE
Blended
START DATE
monthly
Envirotech Education
Envirotech Education was established in 2008, and is committed to the delivery of high quality courses as well as developing the skill set of each student and faculty member we have. Envirotech Education is an Australian Registered Training organization (RTO 31871) registered by the Australian Skill Quality Authority (ASQA) for delivery to domestic and international students (CRICOS Provider 03094J).

Course Overview

This qualification applies to individuals with a sound theoretical knowledge base in marketing and communication, and who demonstrate a range of managerial skills to ensure that functions are effectively conducted in an organisation or business areas. Typically, they would have responsibility for the work of other staff and lead teams, using collaborative processes in the workplace to develop innovative ideas. The purpose of the Diploma of Marketing and communication is to qualify learners to perform marketing and communication positions at a practical and managerial level, focusing on fields such as integrated marketing, international marketing, market developments and start-up marketing projects.

Entry Requirements

Literacy and Numeracy Entry Requirements:
Students must be competent in Literacy in order to fulfill course requirements.
Students with English as a second language must have a minimum English level equivalent to 5.5 IELTS.
Envirotech has an internal English placement test available for international students internal LLN assessment. Students who require LLN support will be placed in assistance days in addition to their normal class schedule. LLN support will be coordinated directly with the academic support person for each individual student.
Result Requirements:
Learning 5; Reading 4; Writing 4; Oral Communication 4; Numeracy 3.
Email and internet access:
Learners must have access to internet and their email account supplied to Envirotech during the enrolment process after school hours. Envirotech provides its students with internet access at the Campus areas.

Computer access:
Learners must have and bring with them to class their own laptop computers which will be used in class and outside class to complete home projects and research activities.
Envirotech provides students with daily loan laptops and working stations (Desktop computers).

Microsoft Office Package:
Learners must have Microsoft Office 2010, a later version of Office or an equivalent software installed on their laptops.

Under Age Students:
Learners must be 18 years or above.

Dress Code:
While students participate in vocational placement and work-based training; they are required to adhere to the workplace dress code.

Course Content

  • BSBADV510 Create mass electronic media advertisements Elective Create mass electronic media advertisements
  • BSBADV503 Coordinate advertising research Elective Coordinate advertising research
  • BSBMKG502 Establish and adjust the marketing mix Elective Establish and adjust the marketing mix
  • BSBMKG506 Plan market research Elective Plan market research
  • BSBMKG507 Interpret market trends and developments Core Interpret market trends and developments
  • BSBMKG523 Design and develop an integrated marketing communication plan Core Design and develop an integrated marketing communication plan
  • BSBPMG522 Undertake project work Core Undertake project work
  • BSBCRT501 Originate and develop concepts Elective Originate and develop concepts
  • BSBMKG537 Develop a social media engagement plan Elective Develop a social media engagement plan
  • BSBINN501 Establish systems that support innovation Elective Establish systems that support innovation
  • BSBEBU511 Develop and implement an e-business strategy Elective Develop and implement an e-business strategy
  • BSBMKG510 Plan e-marketing communications Elective Plan e-marketing communications

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